What Should I Do With Mortgage Spam?
When you sit down at your computer to check your emails, do you find that almost 75 percent of them are unsolicited emails, AKA. spam? While most of these emails usually have a sexual nature to them, probably coming in a close second are spam emails that have something to do with a mortgage, obtaining credit or consolidating debt.
Mortgage spam is termed spam for a reason. Usually mortgage spam includes outrageous offers such as rock-bottom interest rates, no-cost financing and other promises that will go unfulfilled. The whole point of mortgage spam is that the more outrageous the offer is, the more attention it will attract, and the more likely a potential customer is to respond to it. In short, mortgage spam emails should not be taken seriously. More often than not, they are just like those emails with sexual connotations. They are just for a good laugh.
Companies who send these types of emails usually buy your information from some type of a lead company. Most likely, you logged on to a web site and requested information about refinancing or purchasing. Or you made some kind of inquiry that put you into a mortgage shopper category. Since the mortgage spammer paid good money to obtain your information, they will be very persistent in the attempt to get and retain your attention, in hopes of getting a response from you.
When you are ready to shop for a mortgage, you should seek out the lenders that can fulfill your needs rather than have lenders seek looking for you. You should initiate the contact in order to be in control of the situation. If you go to a mortgage site and submit your information to receive mortgage offers, that is fine. In this scenario, you are still initiating the contact. If you are responding to a mortgage spam email, then the sender of the email is already in control of the situation.
So, what should you do with mortgage spam? I have three words for you – Delete, Delete, Delete!
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